Patient Connect Blog

Hospital Staff: Healthcare Gig Economy Jobs from Front Office to Nurses

Written by Abram Stevens | April 08, 2024

Amid a pressing healthcare staffing shortage, driven by surging demand and limited personnel, the industry is in flux. The American Hospital Association projects a shortfall of up to 3.2 million healthcare workers by 2026. Faced with this challenge, hospitals and clinics are increasingly adopting innovative approaches. One such solution gaining momentum is the gig economy, offering healthcare professionals and providers flexibility and adaptability. 

This freelance and contractor-based approach addresses immediate workforce needs and reshapes traditional staffing models. In this article, we delve into the gig economy's role in alleviating healthcare staffing shortages and highlight the benefits of partnering with specialized providers like Patient Connect for optimized workforce management.

The Gig Economy and Healthcare: An Overview

The gig economy represents a shift towards short-term contracts and independent contractor roles. This model allows workers to choose their schedules and employers to efficiently fill staffing gaps. Several factors have driven its growth within the healthcare industry, including technological advancements, changing workforce preferences, staffing shortages, and the increasing demand for services.

Impact of the Gig Economy Jobs on the Healthcare Sector

The rise of gig economy jobs is reshaping healthcare, altering workforce dynamics and service delivery. Temporary hospital staff are bridging staffing gaps, boosting efficiency, and elevating patient care. This shift allows managers to adapt swiftly to staffing changes, ensuring consistent levels even during peak demand or unexpected shortages. Additionally, gig workers contribute diverse skills, offering specialized talent for comprehensive patient care.

Healthcare facilities steadily increase their spending on temporary staffing. The revenue reached 20.2 billion in 2021.

The Role of Gig Workers in Healthcare

The healthcare industry is witnessing a significant transformation driven by the rise of gig economy jobs, with a notable emphasis on front-desk staff leading the charge. Medical facilities use their EHR system expertise to streamline patient communication and save resources without compromising service quality.

However, this shift is not limited to administrative roles alone. Other professionals are following suit, causing healthcare organizations to rethink their workforce structure and use temporary staff strategically. For example, the recent Oliver Wyman Nursing Survey reveals a staggering 1400% increase in nurses moving to gig models to enjoy greater control over their schedules and work environments, fostering a more sustainable work-life balance. 

Gig Economy Jobs for Hospital Staff

The healthcare gig economy offers diverse roles, from administrative staff proficient in EHR systems to nursing professionals covering shifts during off-hours. Certified nursing assistants assist with patient care tasks, while physical therapists deliver rehabilitation services. Medical technicians are crucial in clinical labs, hospitals, and research facilities. Let’s see a few examples of the most common roles that can be filled in healthcare with freelance staff:

  • Administrative staff, including roles such as medical answering specialists trained in EHR systems who answer calls, handle all patient inquiries, and schedule doctor appointments. They take over the front-desk responsibilities, relieving your hospital staff from administrative burden.
  • Registered nurses or licensed practical nurses who can cover shifts, particularly on weekends or holidays when regular hospital staff may be off-duty. They might also work in specialty areas or provide home healthcare services.
  • Certified nursing assistants who pursue gig opportunities to assist with essential patient care tasks like bathing, dressing, and feeding. They usually help in hospitals or long-term care facilities.
  • Physical therapists who take on gig roles to provide rehabilitation services within hospitals, outpatient clinics, or home healthcare settings.
  • Medical technicians who work in various clinical laboratories, hospitals, and research facilities, performing diagnostic tests and procedures as needed.

Advantages of the Gig Economy Jobs for Healthcare

Employing gig workers in healthcare not only reduces overhead costs but also maintains high-quality service. Skilled professionals, from medical staff to receptionists, are pivotal in enhancing patient loyalty and satisfaction. What other benefits of gig economy jobs can healthcare facilities and professionals experience?

  • Work-Life Balance: Gig opportunities give healthcare professionals greater control over their schedules. Outsourcing tasks like call answering and appointment scheduling take the workload off the hospital staff's shoulders, ultimately reducing stress and burnout and improving overall well-being and job satisfaction.
  • Diverse Opportunities: With access to a wide range of healthcare roles and settings, you’ll easily find vetted professionals to effectively reduce staffing shortages.
  • Increased Patient Retention: Skilled professionals ensure high-quality service. While medical staff attends to your patients' needs directly, scheduling receptionists play a pivotal role in enhancing their journey and nurturing lasting loyalty
  • Cost-Effectiveness: Employing gig workers can help you reduce overhead costs associated with full-time employees, such as employee benefits and training expenses.

Challenges of the Gig Economy Jobs for Healthcare

Despite many opportunities gig economy jobs present for the healthcare sector, as everything, they do come with a caveat as well. Whenever deciding on cooperation with freelance healthcare providers, consider the following:

  • Quality Control: Maintaining consistent care and service delivery can be challenging when working with gig workers with different expertise. That’s why it’s important to partner with experienced providers who offer medical experts meeting established standards and undergoing rigorous vetting processes. 
  • Compliance and Regulation: Healthcare facilities must navigate complex regulatory requirements when engaging gig workers, including issues related to worker classification, licensure, and liability. To avoid legal risks and liabilities and secure patient data, Patient Connect ensures total compliance with labor laws and strict protocols like HIPAA, Soc1 Type II, and SOC 2 Type II.
  • Integration with Core Staff: Integrating gig workers with permanent hospital staff can pose communication and coordination challenges. Managers and directors must foster teamwork and collaboration among all employees to ensure seamless care transitions and service continuity.

Best Practices for Healthcare Managers

From attracting and retaining talent to ensuring compliance and quality standards, hospital managers can implement several strategies to effectively tap into the gig economy jobs and combat staffing shortages in healthcare.

Attract and Retain Hospital Staff

As hospital staff turnover rates soared as high as 26% in 2021, many managers increasingly rely on gig workers to bridge employment gaps. Effective gig economy job management begins with finding and retaining the right talent. Offering competitive compensation packages and flexible scheduling options is essential to entice skilled professionals. Hospital staff will thrive in a supportive work environment where they feel valued and needed. By providing opportunities for professional growth, you keep them engaged and committed, ultimately mitigating staffing shortages in healthcare.

Use a Specialized Sourcing Partner

Traditional methods, such as recruitment sites and social media platforms, can be effective. However, partnering with a specialized sourcing partner for larger facilities can streamline the recruitment process. Online patient scheduling services like Patient Connect provide medically trained personnel who handle all administrative tasks, manage call overflow, and maintain operational efficiency. These services establish personalized and repeatable workflows and quality-assurance processes, freeing up managers and medical staff to focus on core responsibilities.

Ensure Quality and Compliance

Concerns about patient care quality and compliance may prevent you from engaging gig workers in your work environment. To address these issues, it is crucial to establish rigorous standards for vetting new staff. By thoroughly evaluating their qualifications and certifications, you can ensure they possess the necessary skills and expertise to deliver high-quality care. By teaming up with trusted healthcare partners like Patient Connect, you can simplify these processes and hire gig workers who are well-prepared to provide excellent care when attending to your patients' needs.

Overcoming Staffing Shortages in Healthcare

As you navigate the complexities of healthcare staffing, remember that you're not alone with this tedious task. Our expert scheduling receptionists can help optimize workforce management, ensuring seamless integration of gig economy jobs into your facility. ➡️ Contact us to see how we can assist you in addressing staffing shortages and enhancing patient care delivery.